Author: Brad Cho

Questions to Consider When Designing Your Business

Posted by Brad Cho | Mar 12, 2018 | Blog, BM Zen Insight |

This time I will put up a checklist of my business model Zen. I just categorized the basic ones...

Posted by Brad Cho | Mar 12, 2018 | BM Zen Philosophy |

The one of most mistakes often made by startups is assuming that customer has as much knowledge...

Posted by Brad Cho | Mar 12, 2018 | BM Zen Philosophy |

Market is often hidden behind curtain. Your job is to discover (often hidden and) unmet needs and...

Posted by Brad Cho | Mar 12, 2018 | BM Zen Philosophy |

If there are similarly looking and functioning products like yours in the market and solving...

Posted by Brad Cho | Mar 12, 2018 | BM Zen Philosophy |

Business itself is helping people with problem solving and getting monetary reward. So helping is...

A customer-centric, insightful approach to business models
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